The advertising industry is growing exponentially. In fact, ad spending is expected to grow by 50% in the next four years, topping $300 billion by 2025 - and...
As a publisher, you likely have pages that generate more revenue than others. Similarly, your data may also show that some pages have higher bounce rates, i.e., a...
For many publishers, native ads have the potential to accelerate their revenue generation without causing them to alienate search engines, users, or advertisers. However, some publishers still make...
Banner ads. They come in various shapes and ad sizes and are a crucial component of display advertising. When publishers monetize their websites, banner ads are typically one...
Contextual targeting: is it just the latest advertising fad, or is it a topic worth exploring? If you’re an advertiser, the answer should be clear: contextual ads are...
You can spend smarter with direct partnerships from Rev-Amp, the leader in programmatic marketing. Rev-Amp will help you better leverage your eCPMS and RPM while also setting you...
Filehorse is a popular software review website based in Dubai. The site helps users find and download new software and the latest top-quality web applications. Today, Filehorse is...
The holiday season is right around the corner, and people everywhere are looking for the perfect gifts, vacations, and promotions they can take advantage of. The right ad...
If you play mobile games, you’ve likely encountered interstitial ads at least once before. These highly popular ads are widely used across apps, but now they’ve started to...
